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Clients of First Choice Lending are scattered throughout the states of Tennessee and Kentucky, more heavily concentrated in Nashville and Knoxville, the sites of the company headquarters. Ashley wanted to help the people in her community by using her knowledge and experience with the mortgage industry in the service of First Choice Lending.

Since the company first opened its doors, it has attracted a great number of highly experienced individuals, including men and women from many different sectors of the finance industry and beyond. The unifying factor for all of these employees is their ability and desire to help first-time home buyers to decide upon a home and navigate the process of making a purchase.