Luca Moro
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I was born and raised in Knoxville, and I love the sense of community this city offers. When I’m not working, you can usually find me spending time with family and friends, playing a game of flag football, or out on the golf course. I’m also a proud, lifelong Tennessee Vols fan!
I’ve always known I wanted to work in sales because I enjoy connecting with people and helping them reach their goals. Now, I get to do just that by helping clients find the perfect place to call home. Nothing is more rewarding to me than seeing someone’s dream of homeownership become a reality.
11 reviews for Luca
Luca explained everything so well and kept me calm during the process of buying my first home! I highly recommend him to anyone looking to buy!
Luca Moro was great to work with. Responsive, knowledgeable, and kept us in the loop the whole time. As a REALTOR, I’ve referred Luca many times and will continue to do so!
Luca Moro assisted us with our home loan at a great interest rate and was able to coordinate with our Real Estate Agent and the Title Company to accomplish a very quick and efficient closing. Luca was pleasant, responsive and professional every step of the way. We enjoyed knowing that we were working with a local group of colleagues that took our concerns and needs seriously. Even with unexpected hiccups along the way, professionalism and responsive assistance and communication were consistently provided.
Worked with Luca and had an excellent experience. Very prompt responses and went above and beyond get the job done. Helped me through every step of the process and was always available for questions. Made the process as easy as it could be, and was always friendly and helpful. Absolutely would recommend.
Wonderful experience working with First Choice Lending! Luca made the process easy and was constantly communicating throughout. Highly recommend both him and Dawn with First Choice Lending!
Outstanding Service From Start to Finish
Working with First Choice Lending Services, LLC has been an absolutely outstanding experience for my investment rental property. From the very beginning, Luca was my primary point of contact, and he guided me through every step of the process with professionalism, patience, and a clear commitment to my success. He took the time to explain details thoroughly, answer every question, and make sure I felt confident and informed at each stage.
While Luca was my main contact throughout the process, as it got through underwriting, Austin also provided support along the way, and together they made an excellent team — responsive, knowledgeable, and truly dedicated to delivering exceptional service. Their combined effort ensured that the process moved smoothly and efficiently without unnecessary stress or delays.
What stood out most was their professionalism, transparency, and care for my goals. It never felt like I was “just another client”; instead, I felt valued and supported from start to finish.
If you’re looking for a lending team that delivers integrity, expertise, and outstanding customer care, I wholeheartedly recommend Luca, Austin, and the team at First Choice Lending Services, LLC. They made the process feel seamless, and I am beyond grateful for their guidance.
I will definitely reach out to them for my next investment property or even my primary property when that time comes! Thank you all for a wonderful experience!!
